eMarketer Daily - Analyzing the Habits of South Korea's Mobile Gamers

South Korea’s mobile gamers are active downloaders of new games, with more than 35% installing at least four titles per month. According to research, many players use the games as quick diversions, spending an hour or less per day on the pastime.

June 6, 2016  Send to a friend Analyzing the Habits of South Korea's Mobile Gamers South Korea’s mobile gamers are active downloaders of new games, with more than 35% installing at least four titles per month. According to research, many players use the games as quick diversions, spending an hour or less per day on the pastime. Read Article eMarketer Webinar: Mcommerce Trends for 2016 Are you taking advantage of larger screens, smoother buying experiences, better mobile search and context-driven discovery to optimize the shopping experience for your mobile consumers? Register for our complimentary webinar to learn the top mcommerce trends you need to know for 2016. Reserve my seat. Growth in Time Spent with Media Is Slowing Early in this decade, US adults’ media usage changed significantly from one year to the next. But that is no longer the case for time spent with media. The dramatic difference from the recent past is that the pace of change itself has slowed. Read Article eMarketer StatPack: Social Network Usage - Download Now Looking for usage and user demographics for Facebook, Twitter, Instagram, Snapchat, Pinterest and Tumblr? Download eMarketer's US Social Network Usage StatPack for over 50 pages of charts, key stats, trends and forecasts that you can keep at your fingertips all year long. Receive my copy. Streaming Video Spending to Rise by Double Digits This Year Consumer spending on streaming services will surpass spending on DVD purchases this year, according to one research firm. DVD sales and rentals are in decline, but still represent a larger slice of the video market than digital downloads. Read Article  For corporate subscribers The Internet of Financial Things: What Banking and Insurance Industry Marketers Need to Know Now The internet of things (IoT) is already changing the financial services industry. Connected devices, drones, sensors and real-time data streams are helping banks, insurers and payments companies reduce costs and deliver personalized customer experiences.  For corporate subscribers Marketing in Italy: The State of Native Advertising Claudio Vaccaro, co-founder and CEO of UpStory, talks about the evolution of native advertising in Italy. An interview with: Claudio Vaccaro Co-Founder and CEO UpStory ©2016 eMarketer, Inc. 11 Times Square, New York, NY 10036   eMarketer Daily is published by eMarketer, Inc., Rimma Kats and Nicole Perrin, Editors. Unsubscribe | Change email address | Update preferences | Advertise Select "Research Submissions" for potential inclusion in the eMarketer Daily. If you cannot view the HTML newsletter, please read it in your browser here.