Why all marketers should learn how to use Photoshop

SEW | Daily Jun 28, 2016 On SEW today, Amanda DiSilvestro discusses how Photoshop used to be considered an "extra" skill for your average marketer, but now, knowing Adobe Photoshop is not only extremely valuable, but becoming essential for modern marketing success. Today's Top Story Why Photoshop is no longer an "extra" skill for modern marketers Consider five of the top reasons that a working proficiency in Photoshop is so necessary for today's successful marketer. by Amanda DiSilvestro Mobile When will responsive websites respond to user context? Terms like "mobile first" and "responsive web design" sound dynamic and user-centric, but the reality is most mobile-first responsive websites are simply reformatting ubiquitous content to suit different devices. Read more by Andy Favell PPC RLSA and Customer Match: using smart segmentation for big wins So we all know about RLSA (retargeted lists for search ads) and its ability to use Customer Match, but how many of us are actually taking advantage of it? Read more by Sana Ansari SEO How to speak 'Search Engine' The challenge of how to 'speak' search engine and tell it how to surface our content is what Search Engine Optimisation is all about. But are we doing it as well as we could? Read more by Rebecca Sentance More News Five brief but helpful tips for Google AdSense placement AdSense is an advertising service provided by Google that gives webmasters a free and relatively simple way of earning money through display advertising on their site. Read more by Philippa Martinez Facebook announces four new mobile ad formats Facebook the most mobile engagement of any platform, seeing more than 1 billion daily mobile users. Read more by Mike O'Brien Five most interesting search marketing news stories of the week Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. Read more by Christopher Ratcliff Unsubscribe Unsubscribe from SEW Update subscription preferences Useful links Promote your business Submit a job 55 Broad Street, 22nd Floor New York, NY 10004 sales@searchenginewatch.com feedback@searchenginewatch.com Copyright ® 2016 Search Engine Watch. All rights reserved. You received this email because you subscribed to Search Engine Watch. Add us to your address book