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eMarketer Daily - In Indonesia, Facebook Remains the Most Popular Social Site

Nearly 90% of mobile internet users ages 16 to 35 in Indonesia have used Facebook in the past week, but Instagram is proving to be more popular among the youngest ones.
 
 

In Indonesia, Facebook Remains the Most Popular Social Site
 

Nearly 90% of mobile internet users ages 16 to 35 in Indonesia have used Facebook in the past week, but Instagram is proving to be more popular among the youngest ones. Read Article

 
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eMarketer StatPack: Social Network Usage - Download Now

Looking for usage and user demographics for Facebook, Twitter, Instagram, Snapchat, Pinterest and Tumblr? Download eMarketer's US Social Network Usage StatPack for over 50 pages of charts, key stats, trends and forecasts that you can keep at your fingertips all year long.

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Marketers Step Up Collaboration with Agency Partners
 

The growing complexity of marketing technology is forcing many client-side marketers to rely on agency partners like never before. Research shows that many clients are retaining more agency partners than in years past, relying on them to fill gaps related to a variety of strategic initiatives well beyond their traditional areas of expertise. Read Article

 
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Marketing Technology Weekly - Sign up today

We're thrilled to announce a new newsletter covering the entwined worlds of marketing and technology. In it, we present data and research about how CMOs, CTOs and their teams are navigating, investing and collaborating in this evolving landscape.

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Health & Pharma Marketers Split Digital Spend Between Search, Display
 

Healthcare and pharma marketers in the US invested $1.67 billion in paid digital media in 2015. This year, those marketers will increase their spending 15.4% to reach $1.93 billion. Read Article

 
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Header Bidding and Cross-Device Technology Are Driving Display CPMs Higher
 
Arthur Muldoon, CEO and co-founder of Accordant Media, and Jon Espejo, the company's vice president of optimization, talk about the drivers behind rising display ad CPMs and the pros and cons of CPM benchmarks.
 
An interview with:
 
Arthur Muldoon
Co-Founder and CEO
Accordant Media
China's Cross-Border Ecommerce Sales to Double by 2020
 

China's internet users love shopping online, and there's one area they are especially hot on: ordering authentic, quality products directly from foreign sites or through online intermediaries and platforms such as Alibaba's Tmall Global or JD.com's JD Worldwide

 
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eMarketer Daily - In Indonesia, Facebook Remains the Most Popular Social Site eMarketer Daily - In Indonesia, Facebook Remains the Most Popular Social Site Reviewed by Hoa phong lan on 23:40:00 Rating: 5

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