Download: Optimizing Mobile Advertising

This year, in the US, eMarketer estimates that advertisers will spend $28.72 billion to reach their targets on mobile devices. But, even as spending escalates, performance measurement remains a major challenge for marketers.

eMarketer has curated a Roundup of articles, trends and insights around the current state of mobile advertising. We invite you to download a complimentary copy of our eMarketer Roundup: Optimizing Mobile Advertising to learn:

Metrics used to measure mobile app and mobile native advertising success
How marketers are using mobile coupons and beacons to help attribute in-store purchases
How mobile video is being used to build brand awareness
Interviews with MoPub and Personal Capital about their efforts to better target and engage users across mobile channels

Receive your complimentary copy here.

The Roundup is presented by Light Reaction.

Sincerely,
eMarketer Editors

This email was sent to hoangchiencnf21.news@blogger.com. If you no longer wish to receive these emails you may unsubscribe or manage your preferences at any time.

You have received this email because you are subscribed to get eMarketer Special Notifications.