How are businesses using Google's new Posts feature?

SEW | Daily Apr 1, 2016 Three very lucky businesses have been given access to Google's new 'podium' style feature that allows them to post content directly onto SERPs. Previously something only made available to presidential candidates. Our reporter Rebecca Sentance investigates how these three brands are using the tool. Today's Top Story How are businesses using Google Posts? Google has recently debuted a new feature giving individuals and organisations a new platform for communicating with the wider public. by Rebecca Sentance Analytics How to track clicks to offline sales from a B2B lead generation website Some products demand a very specific conversion strategy. If yours includes a process of generating leads through your website to nurture and follow up offline, then you may face an issue which has plagued marketers for years. Read more by Chris Attewell How to use In-Page Analytics and how it can help boost conversions Google Analytics is most certainly complex, so naturally there are a few options and features that go unnoticed. Read more by Amanda DiSilvestro PPC Dictionary of ad buying: key terms and acronyms For beginners, buying ads can be a confusing labyrinth of jargon and acronyms. To help you make sense of them, we've compiled this helpful glossary. Read more by Mike O'Brien SEO 2016 guide to free online SEO training courses All of the SEO knowledge with NONE of the expense. Read more by Chuck Price Social How B2B brands perform on social (spoiler: better than you think) In B2B social media there are a few accepted 'truths'. B2B can't work on Facebook or Pinterest. Instagram is a waste of time. LinkedIn is the only place for us (and we should set up a group, not a page). Read more by Matt Owen More News Okay, now Google's Artificial Intelligence Division is just showing off In Seoul, South Korea, a Google-created artificial intelligence has been squaring off against a mortal man in the 2,500-year-old strategy game, called Go, that's several orders of magnitude more complicated than chess. Read more by Adam Stetzer Unsubscribe Unsubscribe from SEW Update subscription preferences Useful links Promote your business Submit a job 55 Broad Street, 22nd Floor New York, NY 10004 sales@searchenginewatch.com feedback@searchenginewatch.com Copyright ® 2016 Search Engine Watch. All rights reserved. You received this email because you subscribed to Search Engine Watch. Add us to your address book