| | | | Inbound marketing can be a highly effective B2B marketing tactic when executed properly. However, it falls short for many organizations when used in isolation or without a solid strategy. The Guide to Inbound Marketing and Automation was created to help marketers, like you, design a strategy for generating leads that translate into real revenue.
This guide will walk you through the fundamentals of inbound marketing and how to: - Create an effective inbound strategy
- Avoid common pitfalls in inbound marketing
- Integrate with marketing automation to move leads through the pipeline
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