eMarketer Daily - Alibaba Sees Growth in Advertising, Ecommerce Business

Chinese ecommerce giant Alibaba reports quarterly earnings this week, with revenue gains expected again after more than 18 quarters of double- or triple-digit growth. The company is expected to see 34.1% growth in digital display ad revenues for 2016.

August 9, 2016  Send to a friend Alibaba Sees Growth in Advertising, Ecommerce Business Chinese ecommerce giant Alibaba reports quarterly earnings this week, with revenue gains expected again after more than 18 quarters of double- or triple-digit growth. The company is expected to see 34.1% growth in digital display ad revenues for 2016. Read Article Go Global with Facebook & Instagram Over half of digital buyers worldwide have made at least one cross-border purchase in the past year. Join Facebook's experts and learn why it's time to take your business abroad, gain best practices from experienced cross-border businesses, and the best ways to find new global audiences. Register Today for the Webinar. Wal-Mart Buys Jet.com in Hopes of Boosting Flagging Ecommerce Sales Retail giant Wal-Mart announced it would acquire ecommerce pure play Jet.com for about $3 billion, in a bid to help grow the company's ecommerce business, which is currently growing slower than the US average rate. Store sales, meanwhile, are flat. Read Article eMarketer Attention! 2016 - Early-Bird Tickets On Sale Now Prepare to think differently about capturing, keeping and maximizing consumer attention. eMarketer's second annual full-day event takes place October 25, 2016 in New York City. Register here for early-bird tickets. Hulu Drops Free Streaming Service as OTT Viewership Grows Hulu is eliminating its ad-supported service, citing that it has become very limited—and is no longer aligned with the company's content strategy. Research shows spending on streaming services is increasing even as viewership approaches saturation. Read Article  For eMarketer PRO subscribers Advertising on Snapchat Isn't Perfect, but It's Still a Powerful Tool for Chobani Jessica Lauria, senior director of brand communications at yogurt brand Chobani, discusses Snapchat's strengths and weaknesses as an advertising platform and explains why brand marketers should speak up about the challenges they face. An interview with: Jessica Lauria Senior Director, Brand Communications Chobani  For eMarketer PRO subscribers UK Digital Travel Purchasing: Slow, Steady Progress, but Mobile Yet to Make Its Mark Digital travel sales in the UK continue to rise—no mean feat against a backdrop of struggling retail sales. However, digital travel trails overall digital commerce growth. This is likely to remain the case until consumers become more comfortable making bigger-ticket purchases via mobile devices. ©2016 eMarketer, Inc. 11 Times Square, New York, NY 10036   eMarketer Daily is published by eMarketer, Inc., Rimma Kats and Nicole Perrin, Editors. Unsubscribe | Change email address | Update preferences | Advertise Select "Research Submissions" for potential inclusion in the eMarketer Daily. If you cannot view the HTML newsletter, please read it in your browser here.