Register: The Changing Path to Purchase—What It Means to Add Mobile to the Mix

As mobile usage becomes ubiquitous, the path to purchase is becoming less defined. Shoppers are always connected, well-informed and often quick to convert both digitally and in-store. Register here for a complimentary eMarketer webinar, The Changing Path to Purchase—What It Means to Add Mobile to the Mix, to learn:

How consumers are using smartphones for shopping even when they’re not on the go
What changing mobile conversion rates mean for the path to purchase
How increasing digital shopping research means less time spent in stores
What millennials are doing across channels

Please reserve your seat today. Space is limited. The webinar will take place on Thursday, August 25 at 1:00pm ET. We hope you can attend, but if you sign up and can't make it we'll send you a link to view the deck and recording the day after the webinar.

The webinar is made possible by IBM Marketing Cloud.

Sincerely,
eMarketer Editors

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