eMarketer Daily - Half of Digital Banking Subscribers in South Korea Are Active Users

Nearly 50% of subscribers conducted transfers or used inquiry services in 2015, a figure that inched up from the prior year. Digital banking is especially popular in the country among younger users.

May 12, 2016  Send to a friend Half of Digital Banking Subscribers in South Korea Are Active Users Nearly 50% of subscribers conducted transfers or used inquiry services in 2015, a figure that inched up from the prior year. Digital banking is especially popular in the country among younger users. Read Article eMarketer Webinar: Customer Experience Strategy in an Always-On World Customers are basing expectations today on their interactions with firms like Airbnb, Amazon and Uber. Register for eMarketer's upcoming webinar to learn how other companies are taking a more holistic, less channel-centric strategy around the customer experience to stay competitive. Reserve my seat. What Types of Marketing Messages Do Women Prefer? Nearly three-quarters (73%) of US female internet users say they at least sometimes receive marketing messages directed specifically to women. But 74% of respondents said they prefer messages that are gender neutral. Read Article Marketing Technology Weekly - Sign up today We're thrilled to announce a new newsletter covering the entwined worlds of marketing and technology. In it, we present data and research about how CMOs, CTOs and their teams are navigating, investing and collaborating in this evolving landscape. Sign up today Consumers Struggle When Using EMV Cards for the First Time Adoption of EMV cards, a global standard for credit and debit card payments sometimes referred to as chip-and-PIN, has ways to go. March 2016 research found that consumers are still struggling when using these cards for the first time. Read Article  For corporate subscribers Breaking the Block: Targeting UK Consumers Through Their Content to Break Preconceptions Some brands place viewability at the top of the marketing totem pole, but for Huawei Technologies, appropriate targeting is paramount in an environment challenged by ad blocking. An interview with: Eldad Sotnick Yogev Digital Manager for Analytics and Performance Media Huawei Technologies  For corporate subscribers Optimizing for Mobile Commerce Better mobile optimization is one of the reasons that smartphone conversion rates have improved, but optimization is an ongoing challenge. This brief looks at the latest trends for mobile optimization for retail. ©2016 eMarketer, Inc. 11 Times Square, New York, NY 10036   eMarketer Daily is published by eMarketer, Inc., Rimma Kats and Nicole Perrin, Editors. Unsubscribe | Change email address | Update preferences | Advertise Select "Research Submissions" for potential inclusion in the eMarketer Daily. If you cannot view the HTML newsletter, please read it in your browser here.