eMarketer Daily - Smartphone Shipments in China Decreased in Q1 2016

Smartphone shipments in China saw a slight decrease in Q1 2016 compared to the same period a year ago, with economic troubles and smartphone market saturation likely to be key factors for the decline.

May 11, 2016  Send to a friend Smartphone Shipments in China Decreased in Q1 2016 Smartphone shipments in China saw a slight decrease in Q1 2016 compared to the same period a year ago, with economic troubles and smartphone market saturation likely to be key factors for the decline. Read Article eMarketer Webinar: Customer Experience Strategy in an Always-On World Customers are basing expectations today on their interactions with firms like Airbnb, Amazon and Uber. Register for eMarketer's upcoming webinar to learn how other companies are taking a more holistic, less channel-centric strategy around the customer experience to stay competitive. Reserve my seat. Media Companies Tap Virtual Reality to Drive Immersive Experiences By the end of this year, there will be more than 6 million virtual reality (VR) users worldwide, according to data from Deutsche Bank. More companies are looking to harness the power of the technology to reach this rapidly growing user base, and during this month’s Newfronts and Upfronts presentations, Hulu, Fullscreen and the New York Times unveiled their own upcoming VR efforts. Read Article Marketing Technology Weekly - Sign up today We're thrilled to announce a new newsletter covering the entwined worlds of marketing and technology. In it, we present data and research about how CMOs, CTOs and their teams are navigating, investing and collaborating in this evolving landscape. Sign up today Influencers with the Most Followers Don't Necessarily Get the Most Likes Instagram influencers who have the most followers don’t necessarily garner the most “likes” and comments. Research from Markerly revealed that users with fewer than 1,000 followers get more “likes” and comments on average than those with more than 10 million followers. Read Article  For corporate subscribers Behind the Buzz Surrounding Conversational Commerce One of the big questions in retail for 2016 is whether conversational commerce—commerce based in messaging apps—will match its buzz. This brief will look at reasons why conversational commerce could become a major channel, or why it may not be quite ready yet.  For corporate subscribers Expectations Rise as On-Demand Services Become Mainstream Andy Kazeniac, director of customer experience at alcohol delivery company Drizly, talks about how the brand keeps up in the fast-moving on-demand economy. An interview with: Andy Kazeniac Director, Customer Experience Drizly ©2016 eMarketer, Inc. 11 Times Square, New York, NY 10036   eMarketer Daily is published by eMarketer, Inc., Rimma Kats and Nicole Perrin, Editors. Unsubscribe | Change email address | Update preferences | Advertise Select "Research Submissions" for potential inclusion in the eMarketer Daily. If you cannot view the HTML newsletter, please read it in your browser here.